Telling Your Brand Story

Do talking head videos work and how to tell your brand story.

Content StrategyErudite Pictures28 August 2019content marketing, content strategy

Teach. Reveal. Show

Teaching increases interest in what you do. Even if someone doesn’t require your services.

Content StrategyErudite Pictures28 August 2019content marketing, content strategy

Be Helpful in as Few Steps Possible

Helpful content starts being helpful before your audience has to click through…

Content StrategyKa-Lok Ho28 August 2019content marketing, content strategy

Business Lessons Learnt from Filmmaking

There many lessons from film theory that can be applied to business, marketing, content and branding…

Content StrategyErudite Pictures21 April 2019content marketing, content strategy

3 Questions to Kick-Off Your Content Strategy

3 Golden questions to consider before you start your content marketing strategy.

Content StrategyErudite Pictures21 April 2019content marketing, content strategy

Behind the Scenes Content : How the Sausage is Made

Does we really want to see how the sausage is made? Do we actually want a peek behind the curtains?

Content StrategyErudite Pictures21 April 2019content marketing, content strategy

How to Increase Engagement on your Content

How to create content that will increase your engagement.

Content StrategyErudite Pictures4 March 2019content marketing, content strategy

How to Gain Clarity

It’s as easy as EV=C.

Content StrategyKa-Lok Ho20 February 2019content marketing, content strategy, content, content creator

What is Content Marketing?

Funnels, pyramids, ladders, KPI, CTR, CPA, OMGs, WTFs —hint, it’s none of these things.

Content StrategyKa-Lok Ho13 February 2019content marketing, content strategy, content, content creator

Why Personal Brands Have More Influence

What businesses can learn from influencer marketing and personal brands.

Content StrategyKa-Lok Ho4 February 2019content marketing, content strategy, content, content creator

Why Your Brand Needs to be on YouTube

Why YouTube needs to be a part of your brands’ content strategy.

Content StrategyKa-Lok Ho28 January 2019content marketing, content strategy, content, content creator

What to Expect From Content Marketing in 2019

5 predictions for brand content marketing trends we’ll see this year.

Content StrategyKa-Lok Ho23 January 2019content marketing, content strategy, content, content creator

How Clickbait Can (not) Grow Your Brand

Read this one crazy secret that clickbait does to your brand.

(No secret, it’s ruining your engagement.)

Content StrategyKa-Lok Ho21 January 2019content marketing, content strategy, content, content creator

How to Grow Your Audience Engagement

Is spreading one piece of content across all channels good practice?

Content StrategyKa-Lok Ho16 January 2019content marketing, content strategy, content, content creator

Why Collaborating with your Customers and Celebrating Your Competitors can be a Success

How collaborating with other brands and your customers can increase engagement.

How to Improve Your Brand Content Experience

Why cropping your content across platforms is bad practice.

The ABC's of Content Strategy

3 Golden Rules of Content Marketing

Content StrategyKa-Lok Ho4 January 2019content strategy, content marketing, ka-lok ho

What is Good Content?

Good content = helpful content. Simple.

Content StrategyKa-Lok Ho19 December 2018content strategy, content, strategy, brand strategy, marketing, content creator